Harley Barbie

Move over BRATZ, Harley Barbie is here, dressed to kill in leather and studs, a bit expensive though retailing at 75$ on Amazon. Barbie broke Mattel's heart in 2005 where the toymaker profit fell 28%, the interesting part is that Mattell warned investors it may have to raise toy prices if crude oil prices continue in the $50- to $60-a-barrel range, driving up toy production costs.

Barbie is not considered a hip toy when compared to Bratz, my kids can tell you that! This prompted Mattel to join the endless ranks of officially-licensed Barbie dolls (tie-ins have ranged from Harley-Davidson to the X-Files and literally everything in-between) are a pair of new plastic fantastic NASCAR fangirls-- Jeff Gordon Barbie and Dale Earnhardt, Jr. Barbie.

No comments: